Privacy Notice

Privacy Notice

Valuence International Limited (hereinafter referred to as the “Company”) shall handle the personal data of customers in a manner as more particularly set out herein below. in accordance with the Privacy Policy of the Company which is in compliance with the General Data Protection Regulation of Europe (hereinafter referred to as “GDPR”) and the Personal Date (Privacy) Ordinance (Chapter 486 of the Laws of Hong Kong).

1. Management and protection of personal data

The Company shall manage and protect the personal data of customers properly in accordance with its Privacy Policy. (https://www.starbuyers-auction-hk.com/information/privacy_policy) .

2. Personal data protection manager

Valuence International Limited
Address: Unit A110, 16/F, Tower 5, The Gateway Harbour City, Kowloon, HK

3. Purpose of use of personal data and legal grounds

The Company shall properly handle personal data of customers within the scope of the following purposes of use.

  1. Purpose of use : Provision of the services of the Company (assessment, purchase, auction, repairs, and after-sale services of products, store visit reservations, membership subscriptions, etc.)
    Legal grounds : Agreement performance
  2. Purpose of use : Provision of other services
    Legal grounds : Agreement performance
  3. Purpose of use : Notice of IR Information of the Group Company and of business activities of the Company
    Legal grounds : Legitimate interest
  4. Purpose of use : Judgment on whether to perform all sorts of transactions, transaction status management after the start of all sorts of transactions, credit management, claim management.
    Legal grounds : Agreement performance, Legitimate interest
  5. Purpose of use : Prevention of irregular transactions, and identification under the laws of Hong Kong
    Legal grounds : Agreement performance, Legal obligations
  6. Purpose of use : Notice on services, products, campaigns, and various projects of the Company, the Company’s group companies, or other companies allied with the Company, and implementation of questionnaire surveys.
    Legal grounds : Legitimate interest
  7. Purpose of use : Marketing research and analysis, preparation of statistical numbers for management analysis, use of results of analysis, development of new services.
    Legal grounds : Legitimate interest
  8. Purpose of use : Maintaining and improvement of service quality in customer handling.
    Legal grounds : Legitimate interest
  9. Purpose of use : Operations incidental or in relation to 1-8 above, and response to inquiries from customers.
    Legal grounds : Agreement performance, Legitimate interest, Legal obligations

4. Types of personal data

The Company shall handle the personal data of customers for the purpose of use as stated in “3. Purpose of use of personal data and legal grounds.” This personal data includes the following:

A) Basic information
Name, address, birth date, telephone number, email address, and other matters stated on the ID.

B) Member information
Customer ID, transaction history, account information, etc.

C) Inquiries information
Details of inquiry, handling logs (voice recording logs, email exchange logs, etc.)

D) Collected information
Website access logs (IP address, Cookies, etc.)

Upon acquisition and processing of personal data of the customers, the Company may require consent of the customers. In such instance, the customers may give consent freely, and have the ability not to provide the relevant personal data, or to change their intent to consent at any time.

5. Refusal to provide personal data

A person who desires to be a Member shall register with the Company by a method prescribed by the Company and provide the Company with Member information such as the company name, nationality, address, and administrator. When the customer uses the services of the Company, the customer is required to provide the customer’s personal data. The customer may choose not to provide personal data, however, in that case the customer may be unable to use some or all of the services of the Company.

6. Legitimate interest of the Company

The Company provides effective services as a company that engages in purchase, sale and auction, etc. and of hand-me-down items, and has legitimate business interests for using personal data collected to execute the business purpose of the Company.

7. Disclosure and provision of personal data to other companies, etc.

  1. The Company may disclose and provide personal data to the following companies in its Group for achievement of the purposes of use as stated in “3. Purpose of use of personal data and legal grounds.” In such instance, the Group companies that receive the provided personal data shall manage and protect the personal data properly, in accordance with this Privacy Notice and the Privacy Policies of individual companies.
    1. Valuence Holdings Inc. (Japan) : (https://www.valuence.inc/)
    2. Valuence Japan Inc. (Japan) : (https://www.valuence.inc/japan/)
    3. Valuence Art & Antiques Inc. (Japan) : (https://www.valuence.inc/artandantiques/)
    4. Valuence Technologies Inc. : (https://www.valuence.inc/technologies/)
    5. Valuence Real Estate Inc. : (https://www.valuence.inc/realestate/)
    6. Valuence International Singapore Private Limited (Singapore) :(https://www.valuence.inc/international/)
    7. Valuence International USA Limited (USA) : (https://www.valuence.inc/international/)
    8. Valuence International Europe S.A.S(France):(https://www.valuence.inc/international/)
    9. Valuence International UK Limited (United Kingdom) (https://www.valuence.inc/international/)
    10. Valuence International Shanghai (China)(https://www.valuence.inc/international/)

    On its website, the Company is using Google Analytics, which are web analysis services provided by Google, Inc. (hereinafter referred to as “Google”) for tracking the status of accesses to the website, and may use Cookies, Web beacons or other similar technologies to provide the services of the Company. Cookies or Web beacons, etc. will be used for statistical analysis, etc. as anonymous information, and may also be associated with information to distinguish the customer in membership services, etc. for providing more-customized services.

  2. Your Cookies and Personal Data will be enforced under the protection of the Personal Data (Privacy) Ordinance,.
  3. Customer’s consent will be required before usage of the personal Data.
  4. Personal Data included below will be shared with Third-Party (Google Analytic).
    1. Types of Device
    2. Unique Browser Identifier
    3. IP Address
    4. Unique Cookie Identifier
    5. Types of Browser
    6. Language
    7. User Country
    8. Click Button Location
  5. It applies irrespective of whether the personal data is collected from the data subject by the data user.
  6. A banner will be appeared on the website which requires customer to agree our usage of applies irrespective of whether the personal data is collected from the data subject by the data user.
  7. The Company may disclose or provide personal data of customers within the scope required by administrative bodies such as the police or courts under the laws and regulations of Hong Kong,
  8. When it is necessary to observe the EU Laws or laws and regulations of EU/EEA member countries, the Company may disclose or provide personal data of customers to the relevant authorities specified by the laws.

8. Transfer of personal data to third countries outside the EEA area

The company will only transfer the personal Data to places within Hong Kong, or conditions in compliance with Section 33 of the Personal Data (Privacy) Ordinance. The Company will be prohibited from sending personal data to places outside Hong Kong unless requirement of Section 33 of the Personal Data (Privacy) Ordinance is satisfied.

9. Management of personal data

The Company shall retain the personal data of customers for the period necessary for achievement of the purpose of use as stated in “3. Purpose of use of personal data and legal grounds.” Check the following for individual periods:

  1. 【Purpose of use as stated in “3. Purpose of use of personal data and legal grounds.”】:[ Period of retention ]
  2. 【Purpose of use in 1-5】:[For 10 years from service provision, information provision, or end of transaction]
  3. 【Purpose of use in 6 and 7】:[Period necessary for the Company for investigation or analysis]
  4. 【Purpose of use in 8 and 9】:[Period necessary for provision of better services to the customer]

In addition, records in relation to various contracts, transaction status and claims, etc. shall be retained for the period necessary to respond to and perform legal obligations. However, these may be retained long term, if necessary, for handling of lawsuits, etc.

10. Methods of request of disclosure, etc. and inquiry window

When there is a request by a person or the person’s agent concerning the person’s personal data retained by the Company (hereinafter referred to as the “retained personal data”), the Company shall handle the request as follows in accordance with the GDPR:

  1. Disclosure
    The Company will disclose the retained personal data by which the person is verified. If there is no retained personal data by which the person is verified , the Company shall answer to that effect; provided, however, that the Company may refuse some or all of requests upon notifying of the reason, when any of the following items is applicable:
    1. There is a possibility of harming the life, body, assets or other rights and interests of the person or a third party;
    2. There is a possibility of causing a significant disruption to the proper execution of operations of the Company and its Group;
    *It is in violation of laws and regulations.
  2. Correction
    If the Company is requested to correct or delete (hereinafter referred to as “correction, etc.”) the retained personal data due to the grounds that the particulars of the relevant retained personal data by which the person can be verified are untrue, except for in the case where special procedures are specified by the laws and regulations concerning correction, etc. of the particulars, the Company shall carry out the necessary investigations without delay to the extent necessary for achievement of the purpose of use. If the Company performs correction, etc. of some or all of the retained personal data as a result, the Company shall notify the person to that effect without delay. If the Company does not perform correction, etc., the Company shall notify the person to that effect without delay, with the reasons.
  3. Deletion
    If the Company is requested to delete retained personal data by which the person can be verified, the Company shall carry out the necessary assessment without delay as to whether the personal data is unnecessary for the purpose of use. If the Company deletes some or all of the retained personal data as a result, the Company shall notify the person to that effect without delay. If the Company does not perform deletion, the Company shall notify the person to that effect without delay, with the reasons.
  4. Suspension of use
    If the Company is requested to suspend use of retained personal data, erase or suspend provision to a third party thereof (hereinafter referred to as “suspension of use, etc.”), the Company shall carry out the necessary assessment without delay as to whether there are grounds for such a request. If the Company suspends use of some or all of the retained personal data as a result, the Company shall notify the person to that effect without delay. If the Company does not suspend use, etc., the Company shall notify the person to that effect without delay, with the reasons.
  5. Data portability
    If the legal requirements are satisfied, by structured, generally used formats that are machine-readable, the Company shall provide the personal data provided by the person. If technically possible, the Company shall transmit the personal data provided by the person to another data manager. If the Company does not transmit the personal data, the Company shall notify the person to that effect without delay, with the reasons.

【Methods of request】
Please make requests with the respective forms on the Group Company’s website (https://www.valuence.inc/contact/).

【Inquiry window】
Please contact the following for inquiries relevant to personal information protection of the Company.

Valuence International Limited
TEL: +852-3921-5280 (Weekdays in Hong Kong from 10:00 to 19:00)
e-mail: sba.info@valuence.inc

11. Opinions on personal data

  1. The customer has the right to file objections as to the handling of the personal data of the customer retained by the Company if the legal requirements are satisfied concerning a specific status. If an objection is filed and the petition satisfies the legal requirements, the Company shall delete or suspend use of some or all of the retained personal data and notify the person to that effect without delay. If the Company does not perform any measures such as suspension of use as to objections, the Company shall notify the person to that effect without delay, with the reasons.
  2. The customer has right to file complaints on handling of personal data of the customer himself/herself by the Company with the supervising agency of the EU/EEA member country where the customer lives or works, or the EU/EEA member country where the violation is thought to have occurred. For details of procedures, please inquire of the individual supervising agency.

* This Privacy Notice covers persons who reside in the European Economic Area (EEA). If the customer lives outside the EEA, please check the Privacy Policy.


Established on March 1, 2021